Your ICP at time of investment may not survive the first 12 months post-close. Learn why PE-backed SaaS companies need to recalibrate their Ideal Customer Profile — and how to do it fast.
Net Revenue Retention belongs in your GTM dashboard, not just your board deck. Learn how to build the complete metrics stack that connects retention to revenue growth.
Most QBRs are retention theater. Learn how to redesign your customer review process to surface expansion opportunities and drive genuine revenue outcomes — not just relationship maintenance.
A single CS motion applied to all accounts creates expensive misallocation. Learn the three-tier segmentation model that aligns coverage to expansion potential and retention risk.
Expansion revenue disappears when CS and sales operate in silos. This CS-to-sales handoff protocol ensures high-value upsell signals are captured before they become missed opportunities.
Stop guessing why customers leave. This repeatable churn autopsy framework gives CS and revenue leaders a structured process for diagnosing lost accounts and preventing recurrence.
Seat-based commission structures punish expansion-first motions. Learn how to redesign sales compensation to align AE and CS incentives with net revenue retention and expansion ARR goals.
LPs don’t want ARR growth stories anymore — they want net revenue retention and path to exit. Learn how to rebuild your LP narrative around the metrics that signal durable, defensible revenue.
GRR below 85% is a red flag in any SaaS exit process. Learn how gross revenue retention signals revenue quality to strategic buyers and PE acquirers — and how to improve it before the sale process begins.
Churn signals appear 90 days before renewal — not during it. Learn the renewal risk assessment framework that identifies at-risk accounts early enough for a meaningful save motion.